About Us

Our Story

More than 15 years ago, a faithful client recommended Beth Abroms on an online forum, and the curly flocks rushed in in droves. In an effort to become a credible curly authority, Beth began researching curly styling techniques, and in the process, discovered Devachan.

As curly hair’s spring-factor can be misinterpreted while wet, the hair is cut dry in its natural form, curl by curl, allowing the stylist to sculpt hair according to the individual’s texture. Accompanying the cut is an extensive line of sulfate-free, completely botanical hair care products for cleansing, conditioning, moisturizing, and styling to show off curls at their springiest—or beach-iest—best. Devachan reduces dryness and frizz and encourages curls and waves in all their glory.

The concept made complete sense to Beth. Passionate about what she learned, Beth began traveling to New York City to take specialized Devachan classes. She emerged from the program with certification as a Deva educator and curl architect. She brought her newly gleaned wisdom down to DC, and over a dozen years later, Fiddleheads reigns as one of the city’s best salons for curly hair.Through a personalized, integrated approach that considers physical features, personality, and lifestyle, the folks at Fiddleheads create customized, wearable styles and color to reflect your own personal snazzy flair.

So receptive have the curly been to Fiddleheads and the magic we make, we’re pleased as punch to open a second location in Bloomingdale. We’re spreading the love!

We'd love to meet you.

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DevaCurl Mission Statement

Ask a curly girl about her hair and she’ll tell you about her life. She’ll tell you about her childhood, her family, her friends, and the way she sees herself in the mirror. We’ve spent two decades at the center of this conversation. It’s curly, it’s complicated, it’s fun, and we get it.

That’s why our products are all inspired by conversations with real people. And our stylists won’t just give you amazing curls, they’ll teach you how to create them on your own. We help women believe in the very simple idea of loving their curls in their own way. It’s not dogma, it’s Deva®.

Curly hair is bold, natural, beautiful, and it’s our mission to celebrate your unique curls.

It drives everything we do.

Learn More About DevaCurl

DevaCurl Products

All DevaCurl products are 100% sulfate, silicone and paraben free, but there’s more. The entire line is inspired by conversations with real curly girls. Our innovative formulas are made to fit into your daily routine. From our cleansers and conditioners that hydrate your hair in the shower to our easy styling products that work on wet or dry curls, it all adds up to endless amazing hair days.

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Fiddleheads Wants YOU

Whether you’re fresh out of school or have years of styling experience under your blow-dry holster, we’re always seeking creative powerhouses with a great sense of style and fantastic people skills. We offer an upbeat work environment with fun colleagues and a casual atmosphere in a hoppin’ neighborhood.

Ready to apply? Just download the form, fill it out, and either mail it or drop it off at one of our locations!

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